seo-strategy-plan-2019-2020

SEO Strategy in 2019 – 2020 Proven to Achieve Goals 90% Faster

Your SEO strategy in 2019? What are your SEO objectives in 2019 or SEO target in 2019?

Well! Whether you are running an SEO company, providing freelance SEO services or looking for the new SEO services for your business, these questions will surely arise. Right? And, obviously you should care about it because it’s the matter of achieving your business objective. So, let’s begin with this proven SEO plan of 2018!

Here are some of the high level measures that are essential for an effective SEO strategy in 2019 to attain 90 faster results than any other SEO strategy:

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Is Your Chromecast or Smart TV Viewed by Others Unethically?

Chromecast devices, smart TVs and Google Home speakers, if you think that they are foolproof from the data security’s viewpoint, think again. If they are not configured well, you may come across cyberattacks. A massive number of Chromecast devices, smart TVs (e.g., Using Google’s technology) and Google Home smart speakers are hacked by a group of hackers in the very first month of 2019. And, this attack is known as CastHack.

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content-marketing-planning-strategy

Content Marketing Planning & Strategy – Real Drupal Case Study

If you own a content writing agency or an online marketing agency, you must have understood the importance content marketing strategy or planning. Right? Well! A well written digital content strategy can certainly help you overtake your rivals in your niche as fast as a speeding comet. So, let’s quickly understand this digital content strategy, which is implemented by innumerable online marketing and content writing agencies globally. This content marketing planning has a blend of generic online marketing measures along with exclusive parameters for a software development company that develops Drupal applications. Here, we are considering India as a target market and using the free online marketing tools for the evaluation and execution of our digital content and marketing strategy.

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broad-match-phrase-match-exact-match

Broad Match vs Phrase Match vs Exact Match – Google Ads 2019

Broad match vs phrase match vs exact match? What are Broad Match keywords? What are Exact Match keywords? What is Phrase Match keyword? What is broad match modifier definition? If these doubts are hampering your Google Adwords campaign management, then today you are going to learn them all. So let’s go step-by-step and understand what are the broad match keywords and broad match modifiers in the beginning.

Broad Match Keywords – Definition:

The keyword type namely, broad match is known to be the default match type of Google Ads. In the event that you do not specify any match type of your campaign, your ads automatically run on broad match. It means they will be triggered on all the possible variations of your keyword (s). These variations can be of plural forms, misspellings, keyword additions, stemming (e.g., write, writing, etc.), synonyms, related searches, etc. So, if a few terms are not part of your keyword, but are followed by your keyword, your ad may appear in Google Search results.

However, this technique brings more visitors to your website, but all of them may not be relevant to your business domain.

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drupal-8-vs-Drupal-7-cms

Drupal 8 vs Drupal 7 – The CMS Bout

What is Drupal? What are Drupal’s latest versions? Drupal 8 vs Drupal 7? If these questions are not adequately answered according to your expectations, you have a reason to smile today.  Here, we are going to cover everything with the step-by-step approach. This Drupal tutorial is designed to benefit the beginners, intermediates and Drupal experts who aspire to stay updated with this ever-evolving technology.  So, without waiting any further, let’s get a deep dive into the matter.

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Adwords-Bidding-Strategies-planning

Types of Adwords Bidding Strategies – Now Google Ads Strategies

Adwords bidding strategies or  Automated types of bidding in Adwords or Google Ads – Well! It is one of the most sought-after questions, asked under the topic, Adwords automation. Google Ads, formerly known as Google Adwords is one of the widely used advertising platforms used by n number of advertisers all around the globe. It lets them bridge the gap between their respected products and targeted audience. In order to attain quick Return on Investment (ROI), one must create a quality driven Google Ad campaign, which requires the right bidding strategies. Google Ads bidding strategies of two types including manual bidding and automated bidding.

But, here we will discuss Adwords automated bidding strategies only.

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apple-google-https-migration

Apple is Walking in Google’s Footprints via HTTPS

From your own SSL certificate vendor or SSL certificate provider, you may have heard that non https websites are marked “Not Secure” by Google’s chrome browser 68. Perhaps, you may have read this on the Internet. Well! That’s an old news right? But, did you know that Apple is also walking in Google’s footprints when it is about considering non http websites as not secured. Yes! You heard it right!!

Apple’s not secure warning is shown on its Technology preview browser 70, which is a browser used by Apple to test any technology. Soon Safari browser is going to inherit this trait and display the similar warning if non secured websites are opened on it. Nevertheless, the organization has not disclosed the timeline of implementing this change to its mainstream browser, Safari.

Coming back to Google; well! It already promoted the usage of secured web pages in the year 2014 by incorporating https in their SEO algorithm. Afterwards, it started discouraging non secured (non https) websites and finally accomplished its goal of showing ‘Not Secured’ warnings against non secured websites. It is Apple’s turn this time!

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ppc-interview-questions-answers-2018-2019

Top 16 PPC Interview Questions by the Best PPC Companies in India

PPC Interview Question 1: Introduce Yourself

Well! This is one of the common questions asked by most of the Adwords management or PPC companies at the time of interview. Here, the employer asks your introduction to figure out how you came into the online marketing profile.  Moreover, your resume for the post of PPC service provider or aspirant makes a huge difference here. Thus, make sure to create a single page resume for the PPC profile to collaborate everything in crisp. Another aspect that we are covering in the introduction section is that your career objective needs to be clear, which adds value to your profession. It is the reason that we have included this question at number one position in our PPC interview question list.

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top-9-ppc-services-company-india-tips

Top 9 Negative SEO Attacks – Is Your Website Safe

According to the latest research, digital marketing is one of the rapidly growing industries all around the globe. Be it SEO, SMO, PPC, content writing or any other component of digital marketing, all of them are captivating users and benefiting businesses worldwide.

Most of us know that digital marketing is useful for individuals or organizations that are in the quest of accelerating their business, go-to-market, turnover or other business parameters. But, have you ever imagined that a Negative SEO attack can completely damage the online presence of your business and cause you a massive loss. Yes! It is a fact and in order to stay secured against negative SEO attack, we should begin by knowing what Negative SEO or negative seo services?

So, let’s quickly dig into the matter.

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evaluate-ppc-services in Delhi, India

How to Evaluate PPC Services – Top 3 Factors

Pay per click or PPC services are among the widely used paid advertising platforms offered by Google. Be it small, medium or large enterprises, PPC advertising services are helping organizations meet their business goals and setting new benchmarks in the business verticals. You can also be one of them, but all you need is, to find the best PPC management company. Well! It’s quite easy to say ‘find the best PPC or Adwords management company’.

But, is it really easy? Good question, yeah?

In the mushrooming of Adwords or PPC management companies, choosing the best PPC agency can be a daunting task. Here, we will learn how to evaluate your PPC services to be assured if you have hired the best paid advertising company per the nature of your business.

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